Find out more about Moral Imaginations
Moral Imaginations is a research and practice centre dedicated to training what we call Imagination Activists. You can read more about what that is here. It is a new kind of activism powered by imagination to create new possibilities and new forms of action.
We believe that the vast majority of our challenges are not resource problems, but imagination problems, and that imagination is a muscle that can be flexed to change the way we see and act.
How does Moral Imaginations work?
Moral Imaginations works with the public, private and community sector to work at the deeper level of the climate crisis, and help shift mindsets, values and worldviews for systemic change. We support society to reimagine its systems with a new vision of ethics, ontology, cosmology and epistemology that places nature and all of life at the core. We create pathways, strategies and interventions that place life back at the centre of the economy, politics and systems of governance, and help catalyse futures that are rooted in values, an expanded sense of connection to nature, future generations and the past, and a connection to a moral sense of what is important.
We work with an imagination curriculum to catalyse the following mindset shifts and embed them into organisational design and governance: short term to long term, human-centric to nature-as-stakeholder, current-day to ancestors and future generations, hierarchical to horizontal, shareholders to shared ownership, extraction to regeneration, taking to giving, linear to holistic, rational to more-than-rational, financial to other forms of value, budget-first to budget-second, ‘we can’t’ to ‘how can we not’, risk modelling to radical ambition.
Our major project in the London Borough of Camden trained 32 council officers to become ‘ambassadors of imagination and spread Imagination Activism across the organisation and Borough, from the 30 to the 3000. You can read our 2023 report on this here.
Watch the videos below to find out more.
Introductory videos
These three videos will give you an overview of our imagination-based approach to systems change.
We work across practice and policy to effect change across the whole system.
